We have a simple belief here at R&R Partners in that anyone from the sales community is not a rep or a vendor, but rather a partner—a partner of our agency, our team, our clients. Someone who is committed to winning on behalf of our clients just as much as we are. R&R Partners is well-known as a close-knit family, and our media partners, near and far, are a big part of that family.

Our culture and communications manager, Sean Suggs, said it best, “Honestly, our employees, partners, clients and media partners are part of the R&R ‘Partners’ family. There’s no distinction between the groups. This brand of inclusiveness is evident in all of our core values, but especially candor, vigilance, respect and loyalty.” It’s this belief that was instilled in the media team long ago by group managing director, Fletcher Whitwell, and it’s one that is still front and center today.

Eleven years ago, an idea was born to celebrate our partners. Every year around the start of football season, the media team throws its annual Media Tailgate Party. We invite our partners in for an afternoon of food, beverages and a whole lot of fun, including chicken-wing eating contests, inflatable sports games, raffle prizes and, most importantly, to show our appreciation.

It’s this simple gesture that is often missing in today’s cutthroat world of advertising, but it’s one that can help push everyone forward, to work a little harder and to be all-in on the project at hand. So, to our partners around the world, on behalf of the R&R family, I say THANK YOU!

 
Media Tailgate 2015